• Graphic Designer Tips
• branding, color psychology, marketing design, The Psychology of Colors in Branding and Marketing, visual communication
• February 12, 2025

The Psychology of Colors in Branding and Marketing The Psychology of Colors in Branding and Marketing Color plays a crucial role in branding and marketing. It’s not just about aesthetics; colors evoke emotions, shape perceptions, and influence consumer behavior. The right color choices can make a brand instantly recognizable and trigger subconscious associations that drive purchasing decisions. How Colors Impact …